From no idea to a validated prototype in 3 weeks.

From generating ideas to designing and validating propositions, expˣ helps you rapidly iterate to products that users actually want.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Expx Ideation

Trusted by

De VolksbankIndependerRabobankDe Brauw Blackstone WestbroekStartupbootcampRMC

We support your innovation pipeline.

expˣ is a collective of founders, product experts & trainers that help corporates innovate like startups. We support our clients across the 3 distinct stages of the corporate innovation pipeline.

Expx Ideation

1. Ideation

In the ideation stage, we help increase the quantity, quality and strategic fit of new ideas and concepts.

Expx Prototyping

2. Prototyping

In the prototyping stage, we help you to translate those ideas into testable experiments & prototypes.

Expx Validation

3. Validation

In the testing stage, we generate quantitative market feedback to validate the concept or idea.

Let's talk ideas.


Increase in quality ideas that make it to the prototyping stage


Ideas translated into working prototypes


Prototypes validated and taken to development

Start innovating Now